We all know positive online patient reviews are important. The best marketing in the world falls flat without an online reputation to back it up. How important are they? Let’s review:
• 81% of patients review providers online even after a referral.
• 72% of patients use online reviews as the first step to finding a doctor.
• 90% will change their mind about a referral if they don’t like the reviews.
• 22% of people will go elsewhere after reading just one negative review online.